Category: Public Relations

Ethics in Public Relations : A Guide to Best Practice

Ethics in Public Relations

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Ethical practice in any professional discipline is guided by age-old…
Event Planning and Management : Principles, Planning and Practice

Event Planning and Management

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Event Planning and Management, second edition, is an ideal resource…
Econobabble: How To Decode Political Spin And Economic Nonsense:Redback8

Econobabble: How To Decode Political Spin And Economic Nonsense:Redback8

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'Our world abounds with businesspeople and politicians spouting arguments that…
Shaping International Public Opinion : A Model for Nation Branding and Public Diplomacy

Shaping International Public Opinion

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Bridging two "camps" in the field of international public opinion…
Corporate Communication : A Guide to Theory and Practice

Corporate Communication

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Used by nearly 25,000 students in over 50 countries, this…
PR Today : The Authoritative Guide to Public Relations

PR Today

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This new and fully-updated second edition of this acclaimed textbook…
Changing Employee Behavior : A Practical Guide for Managers

Changing Employee Behavior

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An important part of every manager's job is changing people's…
Quick Guide Redemanagement in Der Unternehmenskommunikation : Mit Reden UEberzeugen: Konzeption, Organisation Und Vortrag

Quick Guide Redemanagement in Der Unternehmenskommunikation

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Dieses Buch richtet sich an alle, die ihrem Unternehmen oder…
The Event Manager's Bible 3rd Edition : The Complete Guide to Planning and Organising a Voluntary or Public Event

The Event Manager's Bible 3rd Edition

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Anyone responsible for organising a voluntary or public event will…
Bang! : Getting Your Message Heard in a Noisy World

Bang!

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We all want to get our message heard. And in…
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