Category: Public Relations

Applied Crisis Communication and Crisis Management : Cases and Exercises

Applied Crisis Communication and Crisis Management

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This book guides students through cases and exercises that explore…
Badass - Making Users Awesome

Badass – Making Users Awesome

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Imagine you're in a game with one objective: a bestselling…
How to Win Campaigns : Communications for Change

How to Win Campaigns

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How to Win Campaigns is a practical guide for creating…
Social Media : How to Engage, Share, and Connect

Social Media

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Updated to reflect the latest technological innovations-and challenges-the second edition…
Niche Marketing for Coaches

Niche Marketing for Coaches

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This work includes all the tools you need to succeed…
Roxy'S Little Black Book of Tips and Tricks : The No-Bullsh*t Guide to All Things Pr, Social Media, Business and Building Your Brand

Roxy'S Little Black Book of Tips and Tricks

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'She's street-smart and hard-headed. If Roxy Jacenko has a tip,…
Risk Issues and Crisis Management in Public Relations : A Casebook of Best Practice

Risk Issues and Crisis Management in Public Relations

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The reputation of an organisation influences who we buy from,…
PR and Communication in Local Government and Public Services

PR and Communication in Local Government and Public Services

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In the UK's current climate of budget cuts and policy…
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