Category: Sales & Marketing Management

Ultimate Sales Machine

Ultimate Sales Machine

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Chet Holmes helps his clients blow away both the competition…
HBR's 10 Must Reads 2018 : The Definitive Management Ideas of the Year from Harvard Business Review

HBR's 10 Must Reads 2018

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We've combed through the ideas, insights, and best practices from…
Visnostic Selling : A Neuroscientific Approach to Client Centric Sales, Marketing, and Leadership.

Visnostic Selling

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Visnostic is a new word that is a combination of…
The Challenger Sale : How To Take Control of the Customer Conversation

The Challenger Sale

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THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLD In…
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

The New Rules of Marketing and PR

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The most updated edition yet of the benchmark guide to…
HBR's 10 Must Reads on Managing People (with featured article "Leadership That Gets Results," by Daniel Goleman)

HBR's 10 Must Reads on Managing People (with featured article "Leadership That Gets Results," by Daniel Goleman)

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Managing people is fraught with challenges--even if you're a seasoned…
The Ultimate Sales Letter, 4th Edition : Attract New Customers. Boost your Sales.

The Ultimate Sales Letter, 4th Edition

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Write Well to Sell Big! In the age of e-mail…
Qualitative Consumer and Marketing Research

Qualitative Consumer and Marketing Research

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Electronic Inspection Copy available for instructors here - How is…
The Lost Art Of Closing

The Lost Art Of Closing

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"Always be closing!" --Glengarry Glen Ross, 1992 "Never Be Closing!"…
Fanatical Prospecting : The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling

Fanatical Prospecting

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Ditch the failed sales tactics, fill your pipeline, and crush…
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